Trachten featured on Journelles.
“With great power, comes great responsibility.” As the Creative Director of Advertising and Graphic Design at The Museum of Modern Art in New York, Julia Hoffmann determines the art museum's brand identity and oversees the graphics, advertising as well as collateral projects of its influential exhibitions and programs. She also leads a creative team that has always brought about the institution's consistently powerful visual communications. While Julia was co-hosting a two-day workshop with us, Gestalten.tv took the precious chance to speak with Julia and bring you insights into her works with Tim Burton, the common visitors' hidden creativity, and her 'ego-less' approach to make art shine like a star.
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Trachten recommended in the May 7 issue of Zeit Magazin.
The New Nomads and Kitchen Kulture featured in the Q1 2015 issue of Emotion Slow.
5-page article on Kitchen Kulture in the May 17 issue of El País Semanal, the Sunday magazine.
Liquid Spaces featured as "beau livre du mois" on Architectural Digest.
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