Paula Scher

A Woman of Identities
Posted by Angie—04/2014

Paula Scher, the principal of international consultancy Pentagram, has been at the forefront of graphic design for four decades. Iconic, smart, and accessible, her images have entered into the American vernacular. Scher has developed visual identities and branding systems for well-known corporates and organizations including Microsoft, Coca-Cola, the Museum of Modern Art, and the Public Theater, just to name a few.

Here Gestalten.tv sits down with Paula Scher for a profound discussion as she shares wisdom on strategic thinking, creative process, and visions of branding and identity design.

The work of Pentagram has been featured in Gestalten’s publications, including Introducing: Culture Identities, Los Logo 6,  Left, Right, Up, Down, and Boxed & Labelled Two.

Introducing: Culture Identities

Design for Museums, Theaters and Cultural Institutions
Posted by Gestalten—05/2013
An inside look by designers and clients at graphic design’s main playground and proving ground—working for cultural institutions.
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Los Logos 6

Posted by Gestalten—09/2014
Los Logos 6 is THE authoritative reference on contemporary logo design.
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Left, Right, Up, Down

Neue Ansätze für die Gestaltung von Leitsystemen
Posted by Gestalten—12/2013
Eine inspirierende Sammlung der unerlässlichen grafischen Helfer, die uns den richtigen Weg weisen.
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Boxed & Labelled Two!

New Approaches to Packaging Design
Posted by Gestalten—11/2013
The suggestive power of packaging as a communication tool.
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Craft Beer Portraits n°2: Heidenpeters

In our second excerpt from Barley & Hops: The Craft Beer Book, we meet an artist-turned-brewer from Berlin.
Posted by Gestalten—09/2014

"You need only three knives for nearly everything you do in the kitchen"

A particularly sharp interview with Tomer Botner, founder of Florentine Kitchen Knives.
Posted by Gestalten—09/2014

Craft Beer Portraits n°1: Brewers & Union

To celebrate the launch of Barley & Hops: The Craft Beer Book, we're introducing some of the most interesting breweries from all over the world.
Posted by Gestalten—09/2014

Barley & Hops—The Craft Beer Book

May the Craft Be With You
Posted by Angie—09/2014

The Craft and the Makers featured on Best Design Books.

The Craft and the Makers on Globemakers.

The Craft and the Makers recommended on Boca do Lobo.

The Outsiders reviewed in the September-October 2014 issue of Salt Magazine.

Barley & Hops featured on Lost in a Supermarket.

Barley & Hops on Selectism.

Das Craft-Bier Buch recommended on Heldth.

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