Paula Scher

A Woman of Identities
Posted by Angie—04/2014

Paula Scher, the principal of international consultancy Pentagram, has been at the forefront of graphic design for four decades. Iconic, smart, and accessible, her images have entered into the American vernacular. Scher has developed visual identities and branding systems for well-known corporates and organizations including Microsoft, Coca-Cola, the Museum of Modern Art, and the Public Theater, just to name a few.

Here Gestalten.tv sits down with Paula Scher for a profound discussion as she shares wisdom on strategic thinking, creative process, and visions of branding and identity design.

The work of Pentagram has been featured in Gestalten’s publications, including Introducing: Culture Identities, Los Logo 6,  Left, Right, Up, Down, and Boxed & Labelled Two.

Introducing: Culture Identities

Design for Museums, Theaters and Cultural Institutions
Posted by Gestalten—05/2013
An inside look by designers and clients at graphic design’s main playground and proving ground—working for cultural institutions.
→ read more

Los Logos 6

Posted by Gestalten—11/2014
Los Logos 6 is THE authoritative reference on contemporary logo design.
→ read more

Left, Right, Up, Down

Neue Ansätze für die Gestaltung von Leitsystemen
Posted by Gestalten—12/2013
Eine inspirierende Sammlung der unerlässlichen grafischen Helfer, die uns den richtigen Weg weisen.
→ read more

Boxed & Labelled Two!

New Approaches to Packaging Design
Posted by Gestalten—11/2013
The suggestive power of packaging as a communication tool.
→ read more

Joost Grootens

On Creative Mapping and Editorial Design
Posted by Gestalten—11/2014

The Neck Pouch Gets a Makeover

An Interview with Early’s Designer Valerie Sietzy
Posted by Gestalten—11/2014

Introducing Original Man

An Interview with Patrick Grant
Posted by Gestalten—11/2014

Design Favorites: Modern Classics

Clean lines, rich materials, careful craftsmanship — we present some of our favorite items for original men.
Posted by Gestalten—11/2014

Recent Book Releases

show all

Hello, I am Erik featured on AIGA.

Original Man on Man Got Style.

Beyond the Street reviewed in Art Spezial "Street Art".

Hide and Seek recommended in Prokom's 04/2014 issue.

Robert Klanten interviewed in Inforadio's program Vis á Vis.

Gestalten Pavilion featured on the website of French daily Le Figaro.

Berlin Wonderland is recommended as "sehr gut/very good" in tip & zitty special issue "BERLIN Art l Kunst".

Join Our Designer Database

We welcome portfolio and proposal submissions for Gestalten's potential publications and collaborations.

→ How to submit.