The Great Wide Open featured in The Independent on Sunday's February 8 issue.
Tour du Monde
In conjunction with the Vienna Bicycle Year, the city's Museum of Applied Arts now presents 50 iconic bicycles from the twentieth and twenty-first centuries. The rarities exhibited celebrate the renaissance of the bike and give an outlook on where bicycle design is heading to.
Tour du Monde witnesses the quality and diversity of the design-related thought that has shaped this classic mode of transportation ever since. Examples from the renowned collection of Viennese architect Michael Embacher will guide visitors on a journey through the history of the bicycle as a cult object. At the same time, the bicycle’s successively transformed technology and shaping allow one to trace back the recent history of innovation and design.
Michael Embacher's collection, established in 2003, includes over 210 standard production models, one-of-a-kind creations, and curiosities ranging from children’s bikes to athletic and leisure bikes, utility bikes and folding models. These masterpieces of design and engineering, which are normally housed in a Viennese attic and not accessible to the public, serve Michael Embacher both as sources of inspiration and as objects of daily use. Embacher has now developed an installation for these vehicles’ public presentation in the MAK exhibition hall.
Photo: © MAK/Katrin Wißkirchen
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