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Blackboard entry by Adrián Allende

A Creative Pool project by Adrián Allende (Mexico)

From the Nextlalpa farm in Xicotepec Juarez, Puebla, Café Aroma High Grown has more than four decades producing coffee of extreme quality, occupied exclusively by Arabica variety coffee trees. Thanks to their essential characteristics and care of more than three generations, this property is ideal for coffee production.

The main idea was to highlight the entire process that leads to the production of this very high quality coffee: from the farm to the cup, giving rise to a professional, modern and authentic brand.