Skip to main content

Blackboard entry by Riccardo Giovanetti

A Creative Pool project by Riccardo Giovanetti (Italy)

The pavilion for contemporary door producer Sofia, has been developed as a light space. The main structure is composed of hanging white elements, which took the form of the company’s S-shaped logo.

A specially designed hanging system was implemented in order to give the elements the appearance of being blown in the wind, bringing a dynamic feel to the pavilion.

The pavilion has a sinuous shape that plays with shadow, light and space. The interplay of light and shadow change with the light on the curving interior walls during the day.

Architecturally the pavilion was conceived with a single structural unit, repeated to create a circular exhibition space. The elements are made from high-density expanded polystyrene, a lightweight, compact and completely recyclable material. A single vertical module is around four meters long and is repeated over one hundred times.

Polystyrene is here interpreted through its identity of a versatile and multipurpose material: indeed, not regarding the more conventional ideas eradicated in common opinion, the material can multiply images and sensations of cleanness and lightness that are immediately evident and evocative in the contrasts of sizes and depths.