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Rebranding and Packaging Design for Melkim Artesanal Beer

A Creative Pool project by Provincia Estudio Creativo (Peru)

Rebranding and Packagin Design for Melkim, a beer from Arequipa, Peru. 

Arequipa is home to a range of volcanoes with dozens summits. This abundance adapts itself perfectly for the wide product range Melkim has, where each one of the multicolor volcanos embodies the spirit of a beer style. They accompany a brave hop Lion, the brand logo inspired by the city.

Illustrations by: Ridan Alzamora and Miguel Manrique