The Outsiders at Mohawk MAN
Los Angeles Book Launch
Teaming up with Mohawk General Store, we are celebrating the U.S. launch of our new book The Outsiders: New Outdoor Creativity in Los Angeles this Friday! Furthermore, Juniper Ridge will also launch their new fragrance Topanga Canyon Earth Rising on this occasion.
Please join us for some summer drinks and wondeful music, and meet the California outdoor folks this Friday, May 30 at 6–9PM.
About the book: The Outsiders captures the refreshing and evolving ethos of today’s smartly successful outdoor and lifestyle entrepreneurs and features interviews with key players from across the outdoor sector. Catering to modern globetrotters, these innovators are rethinking the ways in which the fundamental challenges posed by the wilderness meet the aesthetic needs of design-literate adventurers. It also provides insight into how an otherwise familiar subject appears to have lain dormant for years, only now to be revived by spirited people who see the world differently and can expand our horizons.